USA Weekend Magazine is a "News Magazine" that is inserted into the weekend edition of more than 800 newspapers. According to their website, their circulation is 22.6 million copies every weekend.
The cover story of the December 7th issue is: "What, Me worry? 6 other views of doomsday".
Here is an excerpt from the 'teaser' section:
… what does the cool, calm, rational voice of science say about our impending demise?
“Bull. It’s all bull,” says astrophysicist Neil deGrasse Tyson, head of the Hayden Planetarium at the Rose Center for Earth and Space in New York.
“Crazy. People always worry about the wrong things,” says MIT physicist Max Tegmark, who studies ways the universe could really end — in billions of years.
“The end of the world isn’t something the Maya made prophecies about,” declares Maya expert David Stuart, author of The Order of Days: The Maya World and the Truth About 2012.
Also featured is some commentary by William Saturno of Boston University
It's a good overview of the objections to some of the basic claims, and I'm hopeful with those kinds of circulation numbers, that it will get into the hands of some people that need reassuring.
"Do you ever think about things you do think about?" - Henry Drummond to Matthew Harrison Brady in Inherit the Wind